Stepping into 2025, the scale and scope of the event continue to grow. In addition to welcoming delegations from the United States, Europe, Japan, South Korea, and the Middle East, VIS 2025 will also organize numerous B2B activities, factory visits, and industrial park tours to enhance direct connections, helping both sides reach common ground on standards, timelines, and long-term cooperation models.

Key highlights of VIS 2025
VIS 2025 is expected to make its mark with a series of impressive figures: 10,000 m² of exhibition space, more than 500 participating enterprises, 300 international buyers, representatives from over 60 countries and territories, and more than 10 specialized conferences and seminars. This is a rare opportunity for Vietnamese businesses to directly connect with partners that might otherwise take many years to reach.

This year’s event also marks the return of large-scale delegations from the United States. In particular, delegations from Oregon and Texas, accompanied by Representative Daniel Nguyen and businesses in agriculture, food, technology, and logistics, will directly participate in B2B sessions at VIS 2025. This is clear evidence of the growing interest of the U.S. market in Made-in-Vietnam goods.

In addition, VIS 2025 will feature the presence of multinational retail groups such as Central Group (Thailand), Aeon (Japan), Lotte (South Korea), Carrefour and Decathlon (France), IKEA (Sweden), and LuLu (UAE). Beyond sourcing, these corporations are also seeking investment opportunities, supply chain expansion, and long-term partnerships with Vietnamese enterprises.

Great Opportunities for Vietnamese Businesses

By participating in VIS 2025, Vietnamese enterprises not only gain the chance to meet international partners but also strengthen their competitiveness by accessing the stringent standards of the global market. This acts as a driving force for businesses to improve production processes, optimize costs, and enhance product quality.

In particular, as many countries are emphasizing ESG factors (Environment – Social – Governance), VIS 2025 gives Vietnamese businesses clearer insight into how to meet these new requirements. Direct discussions with international buyers help enterprises better understand demands on traceability, food safety, labor standards, and sustainability—factors increasingly decisive for entry into major markets such as the United States, the EU, and Japan.

VIS 2025 gathers many of Vietnam’s key sectors, opening diverse opportunities for enterprises. Notably, the Food & Beverage (F&B) industry, where Vietnam is highly regarded thanks to abundant agricultural resources, a dynamic consumer market, and the ability to meet international standards in processing, packaging, and food safety. The Lifestyle sector is also a highlight, with products such as textiles and garments, handicrafts, personal care items, and consumer electronics—increasingly favored by global retailers for their diversity, competitive pricing, and adaptability to trends. In addition, VIS 2025 places strong focus on building a supportive production–export ecosystem, linking businesses with partners in packaging, logistics, quality inspection, equipment, and technology solutions. This combination not only boosts enterprise competitiveness but also lays a solid foundation for deeper participation in the global value chain.

Vietnam International Sourcing 2025 is not merely a trade exhibition but a strategic initiative by the Ministry of Industry and Trade to diversify export markets, develop sustainable supply chains, and elevate the Vietnamese brand on the international stage. Through direct networking activities, specialized seminars, and on-site visits, the event enables Vietnamese businesses to sign contracts, establish long-term partnerships, and gradually position Vietnam as a key manufacturing and export hub in the Asia–Pacific region.

ITE HCMC 2025 – The Gateway Connecting Vietnam’s Tourism to the World